WHAT IT IS
A scenario tool that tests a policy or project's likely effects in a safe digital environment before it's implemented.
VITA LAB / A NEW PERSPECTIVE
Ideas into experience.
Experience into impact.
A project lab bringing policy and strategy together with AI and creative technologies.
EXPERTISE LAYERS03Technology · Policy · Consulting
SERVICE MODULES15AI, VR, digital twins, funding design
NETWORK PARTNERSEU · UNInternationally funded projects
PROJECTS10VR, immersive, phygital and AI
01 / PROJECTS · SPATIAL MAP
We build. We tell.
P-01LIVING CITY
P-02POLICY SANDBOX
P-03YEŞİLOVA MOUND VR
P-04OLIVE HARVEST VR
P-05SMART CITY TABLE
P-06IMMERSIVE SPACE
P-07EARTHQUAKE KIT VR
P-08YEŞİLOVA IMMERSIVE
P-09EMPATHY TRAINING
P-10YU CAMPUS AI
PROJECT NETWORK / ISOMETRIC VIEW
CLICK A DIORAMA → OPEN PROJECT
10 / 10 NODES
CITIES
CULTURAL HERITAGE
AI
LEARNING
P-03
Yeşilova Mound VR ↗
Digital twin and VR experience of İzmir's oldest settlement.
CULTURAL HERITAGEP-05
Smart City Table ↗
A phygital smart-city table where crises are handled with transparent pieces.
CITIESP-07
Earthquake Kit VR ↗
A disaster-awareness simulation for packing an emergency kit step by step.
LEARNING02 / SERVICES · LAYER BREAKDOWN
Three areas of expertise. Stronger together.
L-01
Technology
L-02
Policy
L-03
Consulting
CLICK A LAYER · ACTIVE: 01
PRODUCTION / EXPERIENCE / INTERACTION
Ideas made tangible through technology.
01
AI and interactive avatars
Experiences that analyse communication style and decision-making in real time, enriched with institutional knowledge.
02
VR, gamification and simulations
AI-assisted VR/AR/XR training modules for diplomacy, crisis management, negotiation and governance.
03
Digital twins and 3D experiences
Digital twins of places and processes, and virtual exhibitions, for education, communication and cultural heritage.
04
Data visualisation and decision tools
Policy Sandbox and scenario-based decision simulations that test policies in a safe environment.
05
Creative content & communication technology
Volumetric video, virtual production and AI-assisted video/visual production pipelines.
06
Immersive Space & VR venue setup
Real-time projection surfaces and multi-user, location-based VR spaces.
03 / SANDBOX · DATA VISUALISATION & DECISION TOOLS
Test policy before you implement it.
Policy Sandbox shows how the impact surface changes as you adjust scenario parameters. Try the interactive example below.
HOW IT WORKS
A model fed by real data; as parameters like budget, participation and duration change, it instantly recalculates impact through maps, charts and risk indicators.
WHERE IT'S USED
In municipalities, public institutions and international organisations — for transport, climate, migration and social-policy decisions, stakeholder meetings and funding applications.
SCENARIO PARAMETERS
IMPACT SCORE
67
IMPLEMENTATION RISK
36
PEAK IMPACT POINT
IMPACT 67 · RISK 36
IMPACT SURFACE · 47×47 SAMPLES
LOWHIGH
04 / ABOUT · WORKFLOW
From thinking to doing.
We were founded on the understanding that AI and immersive technologies are powerful tools with political, social and ethical dimensions — not just technical ones.
01
UNDERSTAND
Define the need together.
We define policy, education and capacity needs together through research and stakeholder dialogue.
02
DESIGN
Turn the idea into a project.
We design simulation, scenario-based learning and funding structures on scientific and ethical foundations.
03
BUILD
Experience it, learn, improve.
We move from prototype to lasting impact with AI-assisted monitoring and evaluation for measurable outcomes.
04B / FREQUENTLY ASKED QUESTIONS
Questions people ask.
What is VITA Lab?
VITA Lab is a project lab based at the Minerva Incubation Centre, Yaşar University, Selçuk Yaşar Campus, Bornova, İzmir, bringing together policy and strategy consulting, project/funding consulting, and AI-powered immersive technologies (VR/AR/XR, digital twins).
What technologies do you use?
We use virtual reality (VR), augmented reality (AR), extended reality (XR), digital twins, interactive phygital tables, real-time 3D engines (Unreal Engine), and AI-assisted data visualisation and decision tools (e.g. Policy Sandbox).
How does your project process work?
The process has three steps: first we define the need together through research and stakeholder dialogue (Understand); then we design simulations, scenario-based learning and funding structures on scientific and ethical foundations (Design); finally we move from prototype to lasting impact with AI-assisted monitoring and evaluation (Build).
Who have you worked with so far?
We have worked with institutions such as the İzmir Planning Agency (İZPA), Bornova Municipality, Yaşar University Media Centre / VRLab Creative Studio and the İzQ Entrepreneurship and Innovation Centre, as well as internationally funded projects within EU and UN networks.
What is Policy Sandbox, how can I try it?
Policy Sandbox is an interactive scenario simulation that shows how impact and implementation-risk scores change as you adjust parameters such as budget intensity, stakeholder participation and time horizon. You can try it directly in the Sandbox section of this page.
How can I start a project with VITA Lab?
You can email vitaactionlab@gmail.com, call +90 535 933 58 22, or reach out on WhatsApp. See the Contact section for details.
05 / TEAM
Different backgrounds. Shared curiosity.
FOUNDING PARTNER & CEO
Prof. Dr. Mehmet Gökay Özerim ↗
An internationally recognised academic and policy expert in public policy, international relations and youth studies. He has led numerous EU-funded and international projects with European institutions, UN agencies and global policy networks, and received multiple awards for his pioneering work.
FOUNDING PARTNER & CTO
Cenk Sönmez ↗
A creative technologist working across VR, AR, XR, digital twins, volumetric video and drone-based systems. He designs high-fidelity immersive environments that merge the physical and digital worlds for policy, education and simulation.
BUILDING TOGETHER
Project team
CREATIVE TECHNOLOGIST
He combines performance-marketing-driven video production and digital marketing experience with strong software skills, building Python- and JavaScript-based automations, custom Adobe scripts and AI-assisted "vibe coding" practices.
SENIOR COMPOSITING ARTIST & CREATIVE TECHNOLOGIST
A visual-effects and compositing artist specialising in CGI integration, node-based workflows and AI-assisted production pipelines; he combines advanced Nuke compositing with generative AI tools such as ComfyUI, Seedance and Kling.
CREATIVE TECHNOLOGIST & TECHNICAL DESIGNER
He combines an industrial-design background with UX/UI, real-time 3D and interactive technology, building immersive experiences with Unreal Engine, Blueprint, VR/XR, projection-based environments and AI-assisted interactions.
PROJECT DEVELOPMENT & FUNDING CONSULTANT
A project professional specialising in EU funding, international project development and research management. She has led the preparation, implementation, quality assurance and reporting of more than 25 projects under Horizon Europe, Horizon 2020, FP7, EIT and Erasmus+ programmes, and contributed to developing over 100 research and education project proposals.
GRAPHIC DESIGN & VISUAL COMMUNICATION SPECIALIST
A visual communication specialist working in corporate identity, graphic design and visual storytelling. She produces integrated designs spanning print and digital media to spatial graphics for culture, arts, education and social-responsibility projects, turning complex information into a simple, accessible and effective visual language.
TECHNOLOGY ECOSYSTEM
REAL-TIME 3DUnreal Engine 5 · PlayCanvas · Blender
XR HARDWAREMeta Quest · Apple Vision Pro
SCANNING & DIGITAL TWINSXGRIDS · Gaussian Splat · DJI
ARTIFICIAL INTELLIGENCEMetaHuman · Convai · Claude
NEXT STEP
What can we build together?
Have a question, or thinking about a collaboration? Reach out directly about project partnerships, our services or training solutions.
ADDRESS
Minerva Incubation Centre, Yaşar University Selçuk Yaşar Campus, Ağaçlı Yol No: 37–39, Bornova, İzmir